Background image showcasing support for interior designers

ABOUT THE INSTITUTE OF INTERIOR IMPACT

We help interior designers get rid of the stuff

that prevents them from doing what they love

ABOUT THE INSTITUTE OF INTERIOR IMPACT

We help interior designers get rid of the stuff that prevents them from doing what they love

ABOUT MARC MÜSKENS

MARC'S JOURNEY: FROM MUD TO TAILOR-MADE

Marc Müskens (1983, The Netherlands) is fond of contrasts and stories. He likes to interact with all kinds of people,
in different places.

Marc can enjoy the smallest things and create unforgettable experiences. With his continuous hunger for physical and mental challenge, this is 'Living on Your Own Terms' for him. The feeling of freedom.

SUPER HERO, PILOT OR POLICE OFFICER?

No doubt about it: Marc Müskens has always dreamed of becoming an interior designer. With his youthful portion of impatience, he couldn't wait to get his title in the design world.

He graduated in 2007 from the renowned Design Academy Eindhoven. In 2008, Marc Müskens proudly opened the doors of his first design studio. Ready to further explore the boundaries of interior design and architecture.

"WE VALUE EXPERIENCE, NOT POSSESSIONS"

His side experience in the hospitality, international tourism and entertainment
sector taught him the art of exceeding expectations and fulfilling desires.

When Marc started to use this natural talent in his own business,
he soon realized that the interior architecture profession was not just about
'dragging beautiful things into a building.

There was more to this. Much more.
The impact of Interior Design was way bigger than previously assumed.

NO LONGER ABOUT STYLE

This personal journey of discovery inspired Marc Müskens to let others experience, see and feel the same.

When his path unexpectedly crossed with Sven van Buuren, it was soon no longer about 'what' something would look like, but 'why' it should look like this.

Not long after, we combined our two interior design studio's into Masters of Interior Design, which suddenly became a success beyond our control. 

The lessons we learned in those years formed the Blueprint for many other designers:

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The Ultimate Interior Design Client Intake Questionnaire

FREE ACCESS TO THE ULTIMATE INTAKE QUESTIONNAIRE

Ready to take your business to the next level?

Get closer than ever to your clients with our Ultimate Intake Questionnaire.
So close that you tell them what they need well before they realize it themselves.
This free 5-part video series will not only help you secure more projects, but it will also make your design process smooth and impactful. Sign up now and attract your awesome client!

OUR MISSION

Together with Sven van Buuren I founded The Institute of Interior Impact.

To help interior designers get rid of the stuff that prevents them from doing what they love most,
we created the Beyond Interior Design Podcast, a community with over 220.000 interior design professionals
and a series of trainings & coaching programs.

OUR MISSION

Together with Sven van Buuren I founded The Institute of Interior Impact.

To help interior designers get rid of the stuff that prevents them from doing what they love most, we created the Beyond Interior Design Podcast, a community with over 220.000 interior design professionals
and a series of trainings & coaching programs.

ARE WE COACHES NOW?

I let you be the judge of that.

But I do know that we have the power to design our world.
And we discovered something that would make
the lives of so many interior designers so much better.

Our client's testimonials underline that.

ARE WE COACHES NOW?

I let you be the judge of that.

But I do know that we have
the power to design our world.
And we discovered something that would make
the lives of so many interior designers
so much better.


Our client's testimonials underline that.

"Form Follows Meaning"

- Marc Müskens

Sven van Buuren deep in thought, emphasizing the importance of unique lessons for interior designers

NOBODY EVER TAUGHT ME THIS

What we discuss at The Institute of Interior Impact,

is not what they taught you in design school.

But it's crucial if you want to have a successful

interior design studio - and - have a relaxed lifestyle.

ABOUT SVEN VAN BUUREN

FROM ANOTHER POINT OF VIEW

Sven van Buuren (1980, The Netherlands), has been entrepreneur for the biggest part of his life. He likes zoom out and make rigorous choices.

For Sven, 'Living On Your Own Terms' means shaping his own freedom to be able to live his dreams and does so with abundance.

IN SEARCH FOR THE ULTIMATE

From an early age on, Sven has been working on making things better, more beautiful or more convenient.

This natural talent ensured that before the age of eighteen, Sven had a number of innovations to his name as a designer of caravans.

In his teens, this indomitable drive for optimization also expressed itself in another great passion: cars. Hundreds of drawings with improved car models have been made over the years.

In 2007 Sven van Buuren obtained his Masters in Interior Architecture at the renowned Royal Academy of Arts in The Hague, The Netherlands.

After his apprenticeship with an architectural firm and working as a designer for a mayor interior builder, it was time for Sven van Buuren to start his own business.

Because, of course, he saw opportunities for improvement.

He started his interior architecture office in Rotterdam, which later merged with Marc's interior design office.

“I always try to look at the bigger picture:

What is the layer behind what we see? What is the essence?"

- Sven van Buuren

CREATIVITY IS A SYSTEM

The traditional working method and way of thinking
in interior design had to be overhauled.

Interior design trajectories took far too long and were way too impersonal.

This combination often meant that the essence was lost and led to annoyances
for both the interior designer and the client.
That is why Sven devised a new process to achieve a better end result.

Since 2015, he has further developed this process together with Marc Müskens
into the current proven Interior Impact Formula©.
It is no longer about how it should look, but why it should look that way.
With a vision of what is possible, based on functionality and personal meaning.

Institute of Interior Impact was born.

ROAM THE WORLD

Nowadays Sven created a lifestyle where he can travel the world, while working on both the Institute of Interior Impact and his design studio. He only comes over to the Netherlands for a few weeks whenever a new project arises.

As Marc likes to say: "the physical distance puts Sven even more into his power of zooming out and seeing the bigger picture".

He truly is living Life On His Own Terms and is an absolute star in supporting you to follow your dreams as well.

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ABOUT THE INSTITUTE OF INTERIOR IMPACT

ABOUT THE INSTITUTE OF INTERIOR IMPACT

FORM FOLLOWS MEANING

Based on the Institute's philosophy 'Form Follows Meaning' Marc and Sven love to enrich the lives of ambitious creatives in their big global community.

By adding more depth and meaning to the most beautiful profession in the world!

When Marc Müskens and Sven van Buuren formed their partnership in 2015, their entrepreneurial synergy was undeniable.

EXPLORE THE HORIZON

Sven's fascination for research and innovation and Marc's vision on marketing and experience have led to a series of great successes in the field of Interior Design.

Today, they continue to explore the horizon with the Institute of Interior Impact.

They share their passion and knowledge by connecting like-minded interior designers from all over the world, via trainings, personal mentorship programs, podcast, blogs and events.

Sven van Buuren meeting with Clients walking them through the questionnaire

FREE ACCESS TO THE ULTIMATE INTAKE QUESTIONNAIRE

  • Attract Clients The Right Way;
  • Get More Projects;
  • Have Clients Follow Your Guidance Better;
  • Get A Smoother Design Process;
  • Live Life On Your Own Terms;
  • And... Raise Your Value!