Why Great Interior Designers Stay Invisible (And How to Fix It) with SEO Expert Daniela Furtado
01 februari 2025 
1 min. read

Why Great Interior Designers Stay Invisible (And How to Fix It) with SEO Expert Daniela Furtado

Ever wondered why some of the most talented interior designers remain hidden gems in the vast digital landscape? In this eye-opening episode of the Beyond Interior Design Podcast, SEO expert Daniela Furtado reveals why brilliant designers often struggle with online visibility – and more importantly, how to change that without compromising your creative soul.

"The biggest mistake designers make is thinking they have to choose between being authentic and being findable online. You can absolutely have both!" - Daniela Furtado

Who is Daniela Furtado?

Daniela is a seasoned SEO expert who specializes in helping creative professionals, particularly interior designers, boost their online presence. With years of experience in digital strategy, she understands both the technical aspects of SEO and the unique challenges creative professionals face when trying to showcase their work online.

What we discussed

In this value-packed episode, Daniela shares practical insights about making your design expertise visible in the digital world. She breaks down complex SEO concepts into actionable steps that any interior designer can implement, regardless of their technical background.

Key Topics:

1. The Visibility Paradox

Why do amazing designers often remain invisible online? Daniela explains the common pitfalls and misconceptions that keep talented designers from being found by their ideal clients.

2. Portfolio Optimization

Learn how to make Google fall in love with your portfolio without sacrificing your creative vision. Daniela shares simple yet effective techniques to showcase your work in a way that both search engines and potential clients will appreciate.

3. Authentic SEO Strategies

Discover how to implement SEO practices that feel natural and aligned with your brand. No more awkward keyword stuffing or compromising your creative integrity.

4. The Balance Between Art and Algorithm

Daniela reveals how to maintain the perfect balance between staying true to your artistic vision and ensuring your work gets discovered by the right people.

Daniela Furtado and her teamConnect with Daniela

Why you should listen

Whether you're struggling with online visibility or looking to take your digital presence to the next level, this episode is packed with practical strategies you can implement right away. Daniela's approach is refreshingly different – she understands that as a designer, you need solutions that honor your creativity while helping you get found online.

Listen now:

🎧 Ready to stop being the best-kept secret in interior design? Listen to the full episode here:

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About the author
Marc Müskens (1983, The Netherlands) is fond of contrasts and stories. He likes to interact with all kinds of people, in different places. Marc can enjoy the smallest things and create unforgettable experiences. With his continuous hunger for physical and mental challenge, this is 'Living on Your Own Terms' for him. The feeling of freedom.
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